I think this is the same thing as Twig Tea by Choice Organic, which is already in the system. They must have recently changed the packaging, because it’s now sold as Twig Kukicha in stores.
This is a good, simple toasted tea. The toastiness is very much present in both the aroma and flavor, and there’s a touch of creaminess and toasted rice. The brew is rich without being strong. I’d call it the comfort food of teas.
I originally purchased this because I was curious about Lupicia’s kukicha, but wanted to try a budget version first to see if I liked this type of tea in general. It turned out to be highly enjoyable, but I’m not sure a down-to-earth, hard-to-get-wrong tea like this would be improved by coming from a fancier brand. So I might just stick with this one in the future.