I quite enjoyed this! I got a sample at the NYC Coffee and Tea festival back in March and am only trying it. I’m not really a fan of coffee though so it probably wouldn’t satisfy a coffee drinker as a substitute. However, this is easy to enjoy purely on its on merits. It tastes roasty and robust. Probably not as robust as real coffee. Maybe. Eh, what do I know? It’s also a bit malty from the roasted barley. I had mine with a splash of almond milk and agave. delicious dessert drink. I looked into buying some but this stuff is pricy! I think I’ll stick with tea for now. :)