What's your favourite type of promotion?

For me a % off is usually enough to entice me, bonus points for more than 25% off and or free shipping. Is this sale for USA customers too? (: I just tried one of your teas in a TTB and fell in love with the packaging and the tea. I would love to see what else you guys are made of (;

I really have a ton of tea, but when another company had a 50% code not long ago! I was behooved to get a lot more.

percentages; free samples – 50g free is not much to entice me since i like using samples to try teas i wouldn’t normally want to buy; free shipping at lower thresholds.

Percentage off is the main inducement for me, but when a company cancels a normally free shipping policy during the sale, I am turned off.

I usually need a big discount (30% or more) to try a new company, but often when I’m already thinking about buying a small (10-15%) discount is enough. I have also been in a position when I had a few teas I wanted to buy from a vendor and when they offered free shipping on small orders I jumped on it.

My last three purchases were Zen tea (40% off; I hadn’t paid much attention to the company prior to the sale), Red Leaf Tea (2nd order: some items discounted over 30%), and Yunnan Sourcing (12% discount but I had already selected teas and was just waiting for an excuse to buy).

I like options to try several small samples, rather than one or two large ones. (50 g is often too much for me). Shipping can be a deal-breaker, so any help there is appreciated.

A percentage off is nice, but I if a company has a lot of teas that I like, free tea that I can choose is nice too. Free shipping is nice if I just want to try one tea, but that’s probably less attractive to a seller.

Definitely a % discount or free shipping with a low/no threshold. Free samples are nice but I generally won’t go for larger amount bonus teas. I just have too much tea already to be adding large quantities of one new tea.

I like discounts, usually about 30% or higher is good. Making a price minimum is a good way to make me avoid a sale, as I don’t usually order much at once. Smaller sized samples are preferable as a bonus.

30% and up on all teas AND teaware. You’ll definitely get yourself a customer here. I liked zen tea when they had 40% percent off but it was just tea. I did get some matcha. Had the sale been for teaware as well, I would have definitely dropped some money on the order.

Ok, so 30% off seems to be the clear winner here. Interesting, because we always thought that extra tea bonuses would attract more customers rather than discounts.
Thank you all for your feedback. We will announce the sale within the next few days.