Powder is harder and drier, like fine sand, because this matcha has been freezed-dried. Can pick it up with a normal teaspoon and it does not cling much to the spoon, normally the fine traditional matcha should be scooped with a bamboo spoon so it won’t stick so much.
Nice soft aroma, pleasant and little fragrant, great quality, but not strongly aromatic. I feel the taste is very light and bitter. And very little creaminess finish.
Nice to enjoy in the hot weather and summer time.
Easy to prepare.
No need to sift.
No need to boil water.
The color is beautiful deep green.
I very very much enjoy the Suzukumo, it is however a tad bitter than my normal taste. In conclusion, I do prefer the traditional matcha powder more, for taste and texture. The upside to Suzukumo is that, it may be too hot to want to boil water and then go through the matcha steps to make cold or iced matcha, so this formula is very handy and saves time. I also enjoy preparing this matcha with my vacuum flask, I do not have to sift the matcha so I scoop the powder straight in the flask and then add cold water directly. Then I shake it vigorously, and that is it, I can get out of the house and enjoy my cold high quality matcha on the go and at picnics in the park! It will not lump!
Please check out my full review with photos:
http://matchagirlparis.blogspot.fr/2013/09/marukyu-koyamaen-suzukumo.html